Are you looking for an easy guide on how to start a blog?
The step-by-step guide on this page will show you how to create a blog in 20 minutes with just the most basic computer skills.
After completing this guide you will have a beautiful blog that is ready to share with the world.
This guide is made especially for beginners. I will walk you through each and every step, using plenty of pictures and videos to make it all perfectly clear.
What is a Blog anyway?
In short, a blog is a type of website that focuses mainly on written content, also known as blog posts. In popular culture we most often hear about news blogs or celebrity blog sites, but as you’ll see in this guide, you can start a successful blog on just about any topic imaginable.
Bloggers often write from a personal perspective that allows them to connect directly with their readers. In addition, most blogs also have a “comments” section where visitors can correspond with the blogger. Interacting with your visitors in the comments section helps to further the connection between the blogger and the reader.
This direct connection to the reader is one of the main benefits of starting a blog. This connection allows you to interact and share ideas with other like-minded people. It also allows you to build trust with your readers. Having the trust and loyalty of your readers also opens up the door to making money from your blog, which is something I discuss later in this guide.
The good news is that the internet is exploding with growth right now. More people than ever are online. This explosion in growth means more potential readers for your blog. In short, if you are thinking about starting a blog then there is no better time than right now.
Use these 6 steps to get started on your Blogging journey:
1. Pick a blog name
If you don’t have an idea for a name already, the first step is choosing your blog topic and if you’re not sure what to blog about, there are a few ways to find a good blog topic:
Life experiences – Everyone has lessons they have learned through life experience. Sharing this knowledge can be incredibly helpful to others in similar situations.
For example, I recently helped a woman start her blog about being a fireman’s wife. She has a lot of experience and knowledge to share with others about this topic, and it has helped her connect with others in similar situations.
Think about the things you have experienced in life. This could be related to your family (example: a blog about being a stay at home mom), work (a blog about experiences dealing with clients), or other life experiences (a blog about dealing with a troubling time such as a disease or divorce, or about a happy time such as preparing for a wedding or a birth of a child).
A personal blog – A personal blog is a blog all about you. This will include a variety of topics, from things you do on a daily basis, to random thoughts and musings. This is a great way to share your thoughts with the world without having to stick to just one topic.
Hobbies & passions – Hobbies or other interests you are passionate about are a great place to start. Cooking, travel, fashion, sports, and cars are all classic examples. But even blogs about more obscure hobbies can be successful, since the your audience is literally anyone in the world with the internet.
Once you have a topic it’s time to choose your blog name, also known as your domain name.
A good blog name should be descriptive so that potential visitors can instantly tell what your blog is about just from the name.
If you are blogging about one specific topic then you will definitely want to include that in some way when you pick a domain name. Try not to get hung-up on just one word though. For example, a cooking blog doesn’t necessarily have to have the word “cooking” in it. The words “food”, “recipes”, and “meals” would also let people know that your blog is about cooking.
If you are planning to create a personal blog where you discuss a variety of topics then I recommend using your name, or some variation of it, since your blog is all about you. For example, I own the blog scottchow.com. You can also add your middle name or middle initial if you find your name is already taken. Or you could use a variation like “Scott Chow Blog” or “Blogging with Scott”.
Once you have some name ideas you will need to choose a domain extension.
A .com domain extension is the most preferred, but .net or .org work as well. It is also important to note that for the purposes of a blog domain you cannot have any spaces between words. So “Blogging with Scott” becomes bloggingwithscott.com
2. Get your blog online
Now that you’ve got a name picked out it’s time to get your blog online. This might sound hard or technical, but the steps below will walk you right through and make the process easy.
To get your blog up and running you need two things: blog hosting (also known as web hosting) and blogging software. The good news is that these typically come packaged together.
A blog host is a company that stores all of the files for your blog and delivers them to the user when they type in your blog name. You must have a blog host in order to have a blog.
You also need to have the software to build your blog. In this guide I will be showing you how to build a blog using the WordPress blogging software, because it is the most popular, customizable, and easiest to use.
3. Customize your blog
Now, the fun bit.
Let’s make your blog look exactly how you want it to. To choose a new theme, you can either head to Appearance > Themes and install a free WordPress theme or you can head to a premium theme website like ThemeForest.net and buy a theme for around $40.
I usually choose something that looks professional and pretty easy to customize. WordPress also has this awesome feature that allows you to change themes with just a few clicks. So if you start getting tired of your current blog template, you can just switch to another one without losing any precious content or images.
Remember, your blog’s design should reflect both you and your personality, but also what the blog is about. There’s no point having a football-orientated theme if your blog is about tennis, understand?
On top of that, it should be easy to navigate if you want people to stick around. If it’s tricky and difficult to move around it, people won’t stay. After all design is a subjective art; meaning everyone likes different things.
But no one likes ugly websites, and they especially hate websites that need a university degree to navigate. Make it easy for them.
4. Write compelling content to create a blog that your readers love.
Congratulations!
You started a blog, and now it’s time to start blogging. This is where the fun begins.
Now that you have your own blog, you get to make it yours; you get to turn your vision into a reality.
Content – Start writing and publishing the content for your basic pages: create an About Page, Contact Page, Start Here Page, and any other page you want in the header of your new blog.
Photo. Add a photo of yourself (pro tip: you can start with a well-lit selfie, but when you get a chance, get some professional photos taken; they’re well worth the cost because people identify with other people more than they identify with logos).
Logo – Create a basic logo using a program like InDesign, Photoshop, or a text editor (note: even though we have no design skills, we were able to use Apple’s Pages application to create our simple logo after downloading some free vector art and choosing the typeface that best suited our aesthetic). Or you can hire someone like 99designs or SPYR to design a professional logo.
Images – Spice up your blog posts with high-quality stock photos and images: Paul Jarvis (free), Unsplash (free), Library of Congress (free), iStock (fee-based), Shutterstock (fee-based).
Comments – Determine whether or not you want comments on your blog; they are often a useful way to receive feedback and directly engage with your readers.
Social Media – Establish a social media presence on Twitter, Facebook, or Instagram (or all three).
Publish. Start writing new blog posts. Publish at least once a week, especially when first starting a blog, so you can build an audience. Below you’ll also find 20 blogging tips to improve your writing in the How to Blog section, as well as 15 reasons you should start a blog and 3 reasons not to start a blog.
Conclusion
I hope you have loads of fun expressing yourself on your new blog. I’m certain it will be a huge growth experience for you during the coming months. You have now officially become a blogger. Wherever you’re going, make sure you enjoy the journey ahead.
